If you have been marketing online, you likely know your strategy has everything to do with branding. Also, you likely know your brand must be well-defined. It should be compelling and cohesive. Although, there’s another part to the strategy that leaves your brand dangling, if excluded. In fact, by any measure it becomes essential. What is it? Well, if you … Read More
SEO Rank and the Zero Position
Let me tell you a story about SEO rank and the zero position. And while it may sound like a fable, it happens to be true. In fact, it has quite a twist and turn to it. Since search engines (se’s) dawned for user internet inquiries, methods for mastering rank on page 1 of search engine results pages (SERPs) dawned. … Read More
SEO Beginner Must-Dos
New to SEO but want to make a great impact? Here’s what you should do. First, keep your focus on getting it right the first time. Second, never settle for unfinished and second best solutions. Third, use the best, legitimate tactics available. If you don’t know what they all are, let’s look now at some SEO beginner must-dos. In fact, … Read More
Creating Customized Short URLs
Creating customized short URLs is a great idea. Here’s why. When you write a fine article or blog, you usually want it to get the attention it deserves. You want to ‘put it up in lights’. On the internet, the very first way to do that is using a URL. In fact, you can make the URL easy to remember … Read More
Remove Annoying WordPress Default Image Links
How many of us have enjoyed the ease and functionality of uploading images to our WordPress site? No doubt, it’s one of the greatest web features to work with. Although, it can have a nasty little downside. Anybody guess what that might be? Yep, we’re talking about default image links. They attach themselves to our images automatically. And, we don’t … Read More
Using WordPress Categories and Tags
Typically, anyone who has worked with WordPress (WP) has at least some knowledge of categories and tags. Although, even veteran bloggers might benefit from better understanding of the difference in these functions. They may want to do a better job of using categories and tags to label and organize content. In fact, the differences between these functions are substantive. But, … Read More
Managing and Crediting WordPress Co-Authors
For a lot of us, online publishing is a big deal. Also, we enjoy tons of leverage in the creation of it with WordPress. Although, online publishing can involve a number of twists. For example, a huge portion of the published web content comes from single contributors. Yet, that’s not always the case. In fact, large publications often spring from … Read More
Make WordPress Sticky Posts
So, what exactly are sticky posts? What exactly are their uses? These are questions many folks may be asking. Although, others may also just be hearing about them. In fact, WordPress sticky posts, while not something we hear a lot about, can be quite useful. For those of us who want to know how useful, let’s take a look at how … Read More
Changing Your WordPress Password
Passwords are an important part of nearly everyone’s life in today’s world. Obviously, they help keep our activities and information secure. As a result, it also becomes important to update passwords, from time to time. In fact, our advice is to make changing your WordPress password often, a required step. It’s not enough anymore to set a password up and … Read More
Removing Dates From WordPress Blogs
It’s not a good idea to remove dates from WordPress blogs. Although, sometimes reasons for doing it often seem to make sense. Also, they may seem clever on our part. But, in reality there is almost never a good reason for removing dates from WordPress blogs. Let’s take a look at why that is true. No Good Reason for Removing … Read More
Mobile Apps For WordPress Site Management
Mobile apps are one of the biggest items trending on the market today. They allow us to plug into nearly anything from our mobile devices. Although, for the serious WordPress user, the focus is on plugging into our WordPress projects. So, are there mobile apps for WordPress Site Management, for example? Answer, yes. In fact, there are several. “Where do … Read More
Penguin and Google Search Algorithm
By now, all SEO pros and many others have gotten acclimated to the Google change in the Penguin filter. Although, after first hearing about it, it caused an initial flash of alarm in many, I’m sure, including me. But we adapted and moved on. That’s especially since Penguin 4.0 simply amounts to a more permanent fixture now in Google search … Read More
Free and Premium WordPress Themes
One of the first questions that comes up in the minds of WordPress users centers on what theme to use. After all, getting a handle on the look and feel of a WP website seems like the first hurdle to overcome in a WordPress project. Yet, the answer to that question can pose more questions. Here’s why. WordPress (WP) has … Read More
WordPress SEO Advanced Tools
We heard from sources like Searchengineland.com recently that WordPress introduced some new, advanced SEO tools. Especially relevant, WordPress.com Business Plan Users gain a lot from them. In fact, these WordPress SEO advanced tools can make life easy for small business owners. They can make like easy for folks why never had a website. The same is true for those who … Read More
Cost of the WordPress Project
Before you start any project, you must have an achievable plan. That starts with figuring out the cost and resources needed. Only once the ducks are in a row should the project begin with a high expectation of success. When it comes to a WordPress project, there is no difference in strategy. In fact, the first step involves cost of … Read More
Website Project Hourly Rates Best Fixed Rates
Anyone who has every planned and built a WordPress website knows you cannot realistically figure the cost of the whole project at one, fixed rate. Development right from the start involves quite a few variables. Moreover, time and talent expended varies greatly, depending on the degree of creativity, frontend and backend execution. Yet, although website project hourly rates best fixed … Read More